TV money is becoming massive part of all major sports and its the turn of Boxing in the UK as dedicated boxing network “BoxNation” signs a record breaking TV deal with BTSport to cover boxing coverage in the United Kingdom. BoxNation are going to start their very own PPV channel in the UK and now they have signed a 20 fights a year deal with BT Sports which will include some very high profile fights in the Unite States as well.
SkySports has dominated sports coverage in United Kingdom but since the emergence of BT Sports they have lost grip on many of their portfolios. The new deal between BoxNation and BT Sports will come as another blow to Sky who usually broadcast big boxing fights in the UK. Now with the new deal all non-PPV fights under the banner of BoxNation will be broadcasted on BTSports as well and the best part is neither channel is charging extra for the new merger. However, BoxNation start their own PPV channel which was due to make its debut with Klitschko-Fury II but the plans were put to halt due to Fury’s withdrawl. It is believed that BT Sports will be splashing around £100 million to include dedicated boxing channel “BoxNation” in BT Sports packages. Which will be avialable free of cost to all BT Sports subscribers.
Hall of fame promoter Frank Warren and ever expanding promotion company own the BoxNation network which has slowly put itself as proper rival to Sky Box Office. The new deal with BT Sports will only enhance the exposure for both Frank Warren fighters and the channels.
|TV Deal Period||Undisclosed but believed to be a 2 year contract from January 2017 to december 2018.|
|How much its worth ?||£100 million over the course of multiyear contract.|
|Whats available for BT Sports customers ?||BoxNation channel will be included in the BT Sports packages free of cost, New/Existing BT Sports subscribers don’t have to pay anything extra to get BoxNation coverage.|
|At least 20 UK based boxing events (non-PPV) will be broadcasted on both BoxNation and BT Sports simultaneously.|
|While another 10 boxing events will be exclusive to BoxNation which might include a few PPV events.|
|Many US based Boxing cards will also be included in the BoxNation and BT Sports deal. Both Top Rank and Golden Boy has deals with boxNation.|