English FA announced late in 2015 that they won’t be renewing Premier League’s title sponsorship with Barclays and instead opting for more pure and cleaner version of the title to be only called “The Premier League” from 2016-17 season. That is not the only change ahead of next season as Premier League is set to get a new logo from next season.
English Premier League Current Logo:
These are the two veriations of current Premier League logo which is kind of based title sponsors Barclays and has been in use for quite sometime.
The currently used logo feature two variations, one with the famous lion and the “premier league” text while the other one is more represent premier league title sponsor Barclays influence. So since there won’t be any title sponsors from next season for Premier League and FA wants to have a cleaner image of the league based on american sports (NFL, NBA and NHL etc) it will only be called “The Premier League”.
English FA announced this week that they will be appointing a “creative agency” to design the new logo for Premier league for next season onwards. The tender will be given to a company after bidding process.
According to english media the famous lion on the premier league is set to be discarded in order to have a logo representing cleaner and pure version. Current logo has been in use on all TV broadcasting around the world and ofcourse on the official team kits of all premier league teams.
Most of the English premier league fans in England are not happy with the proposed change and I would love to hear your thoughts on changes in the premier league image ? Lets discuss in the comments below.